Marni have just been confirmed as the next designer collaboration for Swedish retailer H&M. The collection will launch from March 8th...
Marni have just been confirmed as the next designer collaboration for Swedish retailer H&M. The collection will launch from March 8th next year in 260 stores and online. The designs were created by Creative Director Consuelo Castiglioni who has injected Marni's signature prints and quirky aesthetic into the collaboration which will include both womenswear and menswear. Speaking on the collaboration, Consuelo commented: "I wanted to create a true Marni wardrobe by revisiting all our favourite pieces in signature fabrics and prints. As always, I love juxtaposing prints and colours, mixing modern tribal with Bauhaus graphic adding sporty utilitarian elements."
Creative Advisor for H&M is also pleased to be working with the Italian fashion house, she said in a statement:
"We all love the collection here at H&M and we believe that our customers will do the same. Marni has such a modern touch with everything they do, mixing prints and accessories in a playful but chic way. It's fantastic to see how Consuelo Castiglioni coordinates her designs, matching new combinations of print and colour, with such incredible craftsmanship behind every piece. The collection will arrive in stores at just the perfect time, as a lovely statement for spring."
H&M are also rumored to be collaborating with Versace again after the success of the recent collection - see some preview photos here. Below is a look at the Marni collaboration, including a video and sneak peek at the designs.
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